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The San doctors were universally recognized for their diagnostic, surgical and medical expertise. John Harvey Kellogg, the director of the world-renowned Battle Creek Sanitarium.One of the first to realize that "you are what you eat," Dr.Among several new products developed for this regime was Granose, a ready-to-eat breakfast food made of flaked, baked wheat kernels. While he was there he became fascinated by the marketing potential of the new health foods, including a grain-based coffee substitute.In 1891, a chronically ill middle-aged business failure named C. When he left the hospital, Post opened his own spa, La Vita Inn, serving his version of the beverage which he called Postum. Through canny salesmanship and bold advertising campaigns, Post became a millionaire and inspired a host of imitators. Kellogg was working diligently for his older brother at the Sanitarium.John Harvey Kellogg who transformed health care in the nineteenth century and cereal industry magnates C. Growing rapidly as a grain, flour and saw mill center for area farmers, the village changed its name to Battle Creek and incorporated as a town in 1859.With the coming of the railroad, the fast-growing local industries found national markets.From the 1860s they adhered to revolutionary dietary and health principles, based on the teachings of Ellen White. John Harvey Kellogg, the director of the world-renowned Battle Creek Sanitarium.
These faces include former slave and abolitionist Sojourner Truth, Seventh-day Adventist visionary Ellen White, Dr. By the 1840s the village, then part of the former Milton Township, was thriving.Most of the small cereal companies disappeared by 1910, but Battle Creek remained the cereal capital of the world as Kellogg, Ralston and Post products became staples on the breakfast tables around the world.During World War I Battle Creek was the 2nd home to the "dough boys" who passed through the Army training center at Camp Custer.For the first 10 years she lived in the area, Truth had a home in the village of Harmonia, a community of Quakers and Spiritualists a few miles west of Battle Creek (now the location of Fort Custer Industrial Park).In 1867 she and her family moved into town, where she lived until her death in 1883.
Kellogg incorporated radical dietary reforms into the San's treatment program.