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The internet is the primary meeting space for same-sex pairings, whether casual or more than casual: 70% of same-sex relationships start online.
“This is a very big shift in how people find their partners,” observes Reuben Thomas, a sociologist at the University of New Mexico.
But on Tantan “you don’t expose yourself, there’s no danger of getting rejected, you cannot lose face.” As of February, Tantan had 20m users and had created some 10m couples, Mr Wang says, adding: “That’s a significant effect on society.”Unfortunately, the level of significance is hard to analyse or quantify.
A great deal of the relevant data are treated as proprietary by the companies gathering them.
Americans are charging ahead; Germans, comparatively, lagging behind.
India, which has long had a complex offline market for arranged marriages within religious and caste boundaries, has seen it move online.
“It’s unprecedented.”For most of human history, the choice of life partner was limited by class, location and parental diktat.
In the 19th and 20th centuries those constraints were weakened, at least in the West.
Although Tinder has a clear lead, there are competitors in America, such as Bumble, set up by one of Tinder’s founders after leaving the company, and around the world, all seeking to sell themselves on some refinement or other. Users of many dating apps already link to their Facebook accounts to show who they are; a dating app that knew all that Facebook knows would have a powerful edge if it could use it well—and if users did not balk at the idea in a post-Cambridge Analytica world.The bicycle increased young people’s choices immeasurably; so did city life.But freed from their villages, people faced new difficulties: how to work out who was interested, who was not and who might be, if only they knew you were.Once confined to particular times and places, dating can extend everywhere and anywhere.Not all countries and classes are adopting online dating at the same rate or in the same way.
Matching with same-sex partners over the internet is often far safer and more convenient than trying to do so in person.